Identifying brands as Black-owned can pay off for businesses
By: Michael Walschots, Postdoctoral Fellow, Johannes Gutenberg University of Mainz Labeling businesses as Black-owned can significantly boost their sales, we found in a recent study. In June 2020, the business-review website Yelp introduced a feature allowing consumers to search for Black-owned restaurants. As professors who study digitization, inequality and the economics of technology, we were interested in understanding its […]
Space missions are getting more complex − lessons from Amazon and FedEx can inform satellite and spacecraft management in orbit
By: Wesley Marshall, Professor of Civil Engineering, University of Colorado Denver Most space mission systems historically have used one spacecraft designed to complete an entire mission independently. Whether it was a weather satellite or a human-crewed module like Apollo, nearly every spacecraft was deployed and performed its one-off mission completely on its own. But […]
More than just ‘we’re sorry’ – how companies can make apologies we will actually believe
By: Park Thaichon, Associate Professor of Marketing, University of Southern Queensland and Sara Quach, Senior Lecturer in Marketing, Griffith University When a company makes a mistake – such as a marketing misstep or a product failure that leads to a recall – a good apology can make a big difference in how we as customers feel about […]
Could a recent ruling change the game for scam victims? Here’s why the banks will be watching closely
By: Jeannie Marie Paterson, Professor of Law, The University of Melbourne and Nicola Howell, Senior lecturer, Queensland University of Technology In Australia, it’s scam victims who foot the bill for the overwhelming majority of the money lost to scams each year. A 2023 review by the Australian Securities and Investments Commission (ASIC) found banks detected and […]