Online fundraising may require different strategies for different devices − new research

By: Kristen Ferguson, Assistant Professor of Marketing, University of Notre Dame Most charities aren’t tailoring their online fundraising strategies to the electronic device donors may use when deciding whether to click a “donate” button. That’s what our marketing research team determined when we reviewed the donation pages of every nonprofit on the Forbes Top 100 Charities […]
Understanding the backlash against corporate DEI — and how to move forward

By: Camellia Bryan, Assistant Professor, Organizational Behaviour and Human Resources Division, Sauder School of Business, University of British Columbia and Brent John Lyons, York Research Chair in Stigmatization & Social Identity, Associate Professor of Organization Studies, York University, Canada United States President Donald Trump recently issued an executive order to end federal diversity, equity and inclusion […]
Funding public schools based on enrollment in the previous year may help keep their budgets more stable, research shows

By: Angie Nga Le, Postdoctoral Associate in Public Policy and Public Finance, Rutgers University and Phuong Nguyen-Hoang, Professor of Public Finance, University of Iowa Funding for public K-12 schools in the U.S. is based on enrollment. More students mean more money. In 31 states, public schools use the previous year’s enrollment numbers to determine the current year’s […]
Class and race can create divides between donors and a cause they support − putting stress on those nonprofits

By: Abbie Cohen, PhD Candidate in Education, University of California, Los Angeles Relying on wealthy, largely white donors for funding can lead nonprofits that run after-school programs for low-income children of color to feel pressured to skew their priorities. In part because of class and racial differences, these nonprofits can have trouble conveying how the […]